JOOLA is seeking a strategic and performance-driven Senior Copywriter to lead the development of high-impact messaging across our marketing and sales ecosystem. This role will be responsible for crafting compelling copy that drives engagement, conversion, and brand affinity across digital campaigns, product launches, retail activations, and social platforms.
As a key member of the creative team, the Senior Copywriter will partner closely with marketing, design, and product teams to translate business objectives into clear, persuasive, and on-brand storytelling. From headlines that spark curiosity to product descriptions that convert, this role is central to how JOOLA speaks to athletes, fans, and consumers across pickleball, table tennis, and beyond.
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About JOOLA:
JOOLA was first established in 1952 and built a global reputation as a pioneer in table tennis. In 2022, JOOLA expanded into the rapidly growing pickleball scene and quickly attracted the biggest names in the sport. As an official table tennis sponsor for three Summer Olympic Games and the official sponsor of pickleball's top athletes and the Professional Pickleball Association (PPA), the team at JOOLA combines its storied expertise with fresh perspectives to bring innovation to both sports. JOOLA creates a variety of equipment, apparel, and accessories for both table tennis and pickleball players, professional and recreational. With offices in US, Germany, Brazil, and China, JOOLA has a global presence and wide distributor network.
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